Analysis of tourism infrastructure and services in the paracentralregion of El Salvador

Abstract

This study evaluated tourism infrastructure and services
in the paracentral region of El Salvador, specifically
in the departments of San Vicente, Cabañas,
Cuscatlán, and La Paz. Natural areas, water parks,
beaches, Pueblos Vivos, and restaurants were
analyzed to assess their distribution, accessibility,
digital promotion, and service quality. The research
employed a quantitative methodology based on
surveys of tourism business owners and employees,
with data processed using PSPP software.
The results reveal an uneven distribution of recreational
spaces, with a higher concentration in Cuscatlán,
while Cabañas and San Vicente offer a more limited selection.
Furthermore, only 33% of natural areas have a
digital presence, which reduces their appeal to tourists.
In water parks, the distribution is more balanced, although
there are differences in accessibility and
services. Only 75% of destinations have adapted
infrastructure. The dining scene is dominated by family
restaurants, with few fine-dining establishments,
although many businesses are stable and
several have been in operation for over seven years.